Big Change In Ad Conversion Attribution at Meta
Meta advertisers can now differentiate between all conversions and first-time conversions, addressing inflated performance metrics concerns.
Meta Nixes Dynamic Creative, Say Hello to Flexible Ads
Dynamic Creative is dead at Meta. Say hello to Flexible ads.
New AI Disclosure Rules For Political And Social Issue Ads On Facebook
Long overdue and probably not quite enough, but better than nothing. Also, don’t use AI in political ads. Just don’t.